In honor of Black History Month, here’s a timeline that acknowledges the numerous black voices that used the evolution of media to date. According to The Museum of Public Relations, the development of human communication dates back as far as 37000 BC with the use of cave drawings. Throughout… Read more
4 Ways SEO and PPC Work Best Together Have you analyzed your marketing budget? Are you trying to figure out what is the best way to gain views, clicks, or an audience to your website? Which is better for your marketing campaign, PPC or SEO? Depending on… Read more
5 content marketing tips to help your leads cross the finish line. Once someone clicks into your website, it is a race to see how quickly you can convert that audience member to a sales lead. The material your audience encounters on your website is going to either encourage… Read more
A B2B guide to maneuvering through social media Do you recall the last time you were on social media? Twitter, LinkedIn, Facebook, or even the “Gram”? As you may have noticed over the years, all four platforms have been utilizing the hashtag, formerly known as the pound symbol, in… Read more
Reflections from the desks of Dream Factory’s CEO & COO As we look back on 2020, we realize how drastic the changes have been in marketing tactics. From the suspension of traditional in-person events to the rise of remote work, we have all adjusted to fit the mold of… Read more
Catch up with our Dream Team – who have recently taken their workload home. In these unprecedented times, we at Dream Factory, like many other companies across the nation, have been working from home to preserve the safety and well-being of our employees. As we have no choice… Read more
The hype man for your business: B2B Case studies can help push your brand to the top of the list of candidates when the buyer has hit the decision-making stage thanks to their ability to show the value of your organization’s products or services. This is like showing… Read more
5 Strategies to Consider for this Holiday Season While this holiday season may be a little unique given the environment, that doesn’t mean you should stop preparing for the holiday season. By now the thought of Thanksgiving and other upcoming winter holidays have crossed your mind. Even though… Read more
Written By: Celina DeCastro How do you keep in contact with your clients? Do you have a folder with their information to keep handy before meetings? Do you still use a Rolodex of your clients’ numbers nearby? Maybe it’s time to retire the Rolodex and Excel sheets containing vital… Read more
When your body has an unusual ache or pain, a person generally takes themselves to a physician or chiropractor for an adjustment to a nonalignment. You may have seen videos circulating around the internet of people being twisted like pretzels to pop things into place. As oddly satisfying or… Read more