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Marketing Tips

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  • 4 Ways to Automate Your B2B Email Marketing

    4 Ways to Automate Your B2B Email Marketing0

    • Marketing Tips, B2B Strategy, Content Marketing
    • March 4, 2021

    How important is B2B email marketing for B2B companies? Have you checked your email lately? Is it full of daily newsletters or time-sensitive sales deals from your favorite companies? This is actually a crucial marketing strategy many companies use to create leads while also nurturing their current clients. In order to create a marketing strategy

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  • B2B PPC & SEO: Combine Them to Dominate Search Results

    B2B PPC & SEO: Combine Them to Dominate Search Results0

    • B2B, B2B Strategy, Content Marketing, Marketing Tips, PPC, SEO
    • February 8, 2021

    4 Reasons SEO and B2B PPC Are More Effective Together The objective of B2B PPC and SEO are the same; they’re designed to make you visible on the first page of SERPs (Search Engine Results Page), but while their goals are the same, they don’t have to be used individually. Combining them both is a

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  • 5 B2B Content Marketing Trends in 2021

    5 B2B Content Marketing Trends in 20210

    • Marketing Trends, B2B, B2B Strategy, Marketing Tips
    • December 22, 2020

    5 B2B Content Marketing Trends in 2021 As we look back on 2020, we realize how drastic the changes have been in B2B content marketing trends.  From the suspension of traditional in-person events to the rise of remote work, we have all adjusted to fit the mold of the times.   Besides looking forward to 2021

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  • How To Write An Effective B2B Case Study In 3 Easy Steps

    How To Write An Effective B2B Case Study In 3 Easy Steps0

    • Content Marketing, B2B Strategy, Case Studies, Lead Generation, Marketing Tips
    • December 1, 2020

    The hype man for your business: The B2B Case Study. A B2B case study can help push your brand to the top of the list of candidates when the buyer has hit the decision-making stage thanks to their ability to show the value of your organization’s products or services. This is like showing your potential

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  • B2B Holiday Marketing Strategies: 2020 Pandemic Edition

    B2B Holiday Marketing Strategies: 2020 Pandemic Edition0

    • B2B Strategy, Marketing Tips, Marketing Trends
    • November 19, 2020

    5 B2B Holiday Marketing Strategies to Consider for 2020   While this holiday season may be a little unique given the environment, that doesn’t mean you should stop preparing for the holiday season. By now the thought of Thanksgiving and other upcoming winter holidays have crossed your mind.   Even though there may be a

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  • CRMs – What Your Marketing Stack Should Include

    CRMs – What Your Marketing Stack Should Include0

    • Marketing Tips, B2B Strategy, Marketing Trends
    • November 17, 2020

    Written By: Celina DeCastro How do you keep in contact with your clients? Do you have a folder with their information to keep handy before meetings? Do you still use a Rolodex of your clients’ numbers nearby? Looking to modernize your marketing stack? Well maybe it’s time to retire the Rolodex and Excel sheets containing

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