marketing

Top 5 Effective B2B Marketing Strategies to Incorporate in the Era of Remote Work 0
- B2B Strategy, Marketing Tips, Marketing Trends
- July 28, 2020
Navigating the murky waters of the B2B Marketplace during the COVID-19 pandemic has been anything but smooth sailing. Investment and financial services companies, like Goldman Sachs and Forbes, are comparing our current state of affairs to calamities like the 2001 financial crisis and the Great Recession in 2008. The drop in US advertising spend
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Top 5 Tips To Make Your B2B Videos Go Viral in 2020 0
- Marketing Tips, Marketing Trends
- May 30, 2020
Making your video go viral is the holy grail of video marketing. Why? Because, by going viral, you can reach thousands of customers without spending a dime in media placement! Let’s face it. Video marketing dominates when it comes to today’s marketing trends. In fact, 54% of consumers want to see more video content,
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3 Marketing Takeaways with Dream Factory COO, Jim Londeree 0
- B2B Strategy, From the COO
- March 30, 2020
The benefits of using SharpSpring to help clients form an inbound marketing strategy Marketing automation refers to software platforms that help businesses automate their marketing and sales engagement processes to generate more leads, convert those leads to sales, and optimize ROI. Many marketing departments automate common tasks such as: emails, social media posting and sometimes
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Account-Based Marketing, Digital Tools for Relevant Targeting 0
- B2B Strategy, Marketing Tips, Marketing Trends
- November 13, 2019
MAXIMIZE YOUR BUDGET WITH RELEVANT ACCOUNT-BASED MARKETING How Account-Based Marketing (ABM) helps B2B businesses generate qualified lead$. Generating qualified leads for your business often poses one of the greatest challenges that B2B companies encounter. Between all of the sales calls, e-mails and networking, the task of finding interested buyers can become both daunting and tedious.
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Maximize Your Tradeshow Social Media Posts 0
- B2B Strategy
- May 20, 2019
Best practices for exhibitors to boost engagement Tradeshow season is a fun and exciting time for your team—especially for networking and engaging with customers or potential leads. But don’t stop there: tradeshow events extend to social media, too, and you won’t want to miss out on the conversation. Read on to learn how your
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Why You Shouldn’t Hire a Marketing Agency 0
- Marketing Tips
- January 19, 2018
And Four Reasons to Prove We Absolutely Mean It I can see you scratching your head now as you read this headline. “Huh. Why shouldn’t I hire a marketing agency, and why is a marketing agency asking me not to?” you’re likely asking yourself. Perhaps you already have made this fatal error, and are paying
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