The Importance of Qualifying B2B Leads
- Lead Generation, B2B, B2B Strategy
- July 30, 2020
Great B2B Content should inform and entertain Can you be entertained and learn at the same time? Of course, we as individuals in this ever-adapting industry are constantly learning new things that are beneficial to the company and at times can be fun to learn. The way we learn new marketing tactics varies from blog
READ MOREHow You Can Use B2B Storytelling to Stand Out You’re just about to throw in the towel. As any B2B business should, you’re doing everything by the book: you’ve published tons of marketing content, you implemented blogging, you’re using email automation, you’re scraping for comments on your Facebook company page, and at this point, read
READ MORE5 content marketing tips to help your leads cross the finish line. Once someone clicks into your website, it is a race to see how quickly you can convert that audience member to a sales lead. The material your audience encounters on your website is going to either encourage them to stay or make
READ MOREA B2B guide to Hashtag Campaigns while maneuvering through social media Do you recall the last time you were on social media? Twitter, LinkedIn, Facebook, or even the “Gram”? As you may have noticed over the years, all four platforms have been utilizing the hashtag, formerly known as the pound symbol, in their posts.
READ MOREHow B2B ABM Provides Your Business With Qualified Leads Have you ever received an email that got your name or profession wrong? How about a “personal” ad that tried to sell you something you’ve never been interested in? Poorly targeted campaigns are a surefire way to waste your marketing team’s time, and your resources, which
READ MOREA new social media marketing strategy any brand should consider Did you know: 83% of Instagram users say they find new products or services by browsing the platform. (Source) In the age of social media, many brands and large companies are partnering up with social media influencers to promote their products and to
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