The Flywheel: A Customer-centric Business Model
- B2B Strategy
- October 12, 2022
In today’s digital age, we cannot overstate the significance of leveraging prominent social media platforms. Among these platforms, LinkedIn has emerged as a formidable force, especially in the realm of professional networking and B2B interactions. A scroll through your LinkedIn feed provides a myriad of content, from professional achievements and article shares to webinar promotions.
READ MOREIn the dynamic landscape of today’s marketing, Artificial Intelligence (AI) is the game-changer that’s redefining how brands engage with their audience. As we navigate through 2023, the integration of AI in marketing is not just a buzzword – it’s a necessity for those seeking to secure a competitive edge. From hyper-personalization to real-time data analysis,
READ MOREThe landscape of business-to-business (B2B) marketing is being transformed by the power of Artificial Intelligence (AI). By leveraging large data sets and gleaning actionable insights, AI allows marketers to make data-driven decisions, boosting efficiency and optimizing campaign results. Let’s delve into the various applications of AI for B2B marketing. Personalizing Experiences and Segmenting Customers with
READ MOREMAXIMIZE YOUR BUDGET WITH SUPERIOR B2B ACCOUNT-BASED MARKETING How Account-Based Marketing (ABM) Helps B2B Businesses Generate Qualified Lead$ The purpose of B2B account-based marketing is to generate qualified leads, often the greatest challenge that companies encounter. Between all of the sales calls, e-mails, and networking, the task of finding interested buyers can become both
READ MOREHashtags Have Spread Across Most Social Media Since hashtags gained popularity on Twitter and Instagram, you’ve probably noticed that hashtags have slowly spread to other social media platforms. A notable example of these relatively new hashtag sites is LinkedIn, the world’s largest professional network. If you’re looking to make the most out of your LinkedIn
READ MOREPost-Pandemic Marketing Trends: A Marketing Outlook in 2021 and Looking Forward to 2022 Marketing shifted in 2020 during COVID-19, and it’s not going back. As marketers look towards the closing of 2021 and the beginning of 2022, what is the takeaway from the pandemic? How can marketers help companies grow faster or recover? What changed
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