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Benefiting from Live Streaming with Influencers 0
- Marketing Tips, B2B Strategy, Content Marketing, Lead Generation
- July 20, 2021
A new social media marketing strategy any brand should consider Did you know: 83% of Instagram users say they find new products or services by browsing the platform. (Source) In the age of social media, many brands and large companies are partnering up with social media influencers to promote their products and to
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A B2B Guide to YouTube 0
- B2B Strategy, Lead Generation, Marketing Tips
- June 22, 2021
Learn how to market your business with our B2B Guide to YouTube. Did you know that nearly 76% of B2B marketing professionals report including video content in their overall digital strategies? (Source: tubularinsights.com) Jumping into the YouTube platform may be just what your B2B company needs to generate more leads. The platform has 2 billion
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Why have a copywriter on your marketing team?0
- Content Marketing, B2B Strategy, Marketing Tips
- April 12, 2021
Content marketing is one of the top strategies to set your business apart from the crowd with niche content material. It has been proven to increase lead generation and also to improve the likelihood of purchase following exposure to educational content via your business. Don’t take our word for it though; check out this study
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4 Ways to Automate Your B2B Email Marketing 0
- Marketing Tips, B2B Strategy, Content Marketing
- March 4, 2021
How important is B2B email marketing for B2B companies? Have you checked your email lately? Is it full of daily newsletters or time-sensitive sales deals from your favorite companies? This is actually a crucial marketing strategy many companies use to create leads while also nurturing their current clients. In order to create a marketing strategy
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Diversity in Marketing – A Timeline to Today 0
- Marketing
- February 16, 2021
In honor of Black History Month, here’s a timeline that acknowledges the numerous black voices that used the evolution of media to date. According to The Museum of Public Relations, the development of human communication dates back as far as 37000 BC with the use of cave drawings. Throughout history and the use of
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B2B PPC & SEO: Combine Them to Dominate Search Results 0
- B2B, B2B Strategy, Content Marketing, Marketing Tips, PPC, SEO
- February 8, 2021
4 Reasons SEO and B2B PPC Are More Effective Together The objective of B2B PPC and SEO are the same; they’re designed to make you visible on the first page of SERPs (Search Engine Results Page), but while their goals are the same, they don’t have to be used individually. Combining them both is a
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5 B2B Content Marketing Trends in 2021 0
- Marketing Trends, B2B, B2B Strategy, Marketing Tips
- December 22, 2020
5 B2B Content Marketing Trends in 2021 As we look back on 2020, we realize how drastic the changes have been in B2B content marketing trends. From the suspension of traditional in-person events to the rise of remote work, we have all adjusted to fit the mold of the times. Besides looking forward to 2021
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How To Write An Effective B2B Case Study In 3 Easy Steps 0
- Content Marketing, B2B Strategy, Case Studies, Lead Generation, Marketing Tips
- December 1, 2020
The hype man for your business: The B2B Case Study. A B2B case study can help push your brand to the top of the list of candidates when the buyer has hit the decision-making stage thanks to their ability to show the value of your organization’s products or services. This is like showing your potential
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B2B Holiday Marketing Strategies: 2020 Pandemic Edition 0
- B2B Strategy, Marketing Tips, Marketing Trends
- November 19, 2020
5 B2B Holiday Marketing Strategies to Consider for 2020 While this holiday season may be a little unique given the environment, that doesn’t mean you should stop preparing for the holiday season. By now the thought of Thanksgiving and other upcoming winter holidays have crossed your mind. Even though there may be a
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Benefiting from Live Streaming with Influencers 0