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  • 7 Post-Pandemic Marketing Trends that are Here to Stay

    7 Post-Pandemic Marketing Trends that are Here to Stay0

    Marketing Outlook in 2021 and Looking Forward to 2022   Marketing shifted in 2020 during COVID-19, and it’s not going back. As marketers look towards the closing of 2021 and the beginning of 2022, what is the takeaway from the pandemic? How can marketers help companies grow faster or recover? What changed during the pandemic,

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  • The Flywheel: A Customer-centric Business Model

    The Flywheel: A Customer-centric Business Model0

    Optimizing the Sales Funnel with On-going sales, marketing and customer service   The traditional sales funnel has been in practice since 1924 when the concept was first presented in “Bond Salesmanship” by William Townsend.  Since then, it is the code of all sales departments, pasted on walls and referenced in quarterly sales quota meetings.  The

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