How to Use AI for B2B Marketing: A Proven Step-by-Step Guide 0
- B2B
- April 11, 2025
The numbers tell a compelling story: 92% of CMOs recognize Generative AI, yet merely 19% of B2B decision-makers have actually implemented AI solutions in their organizations. This gap reveals both untapped potential and competitive advantage for businesses ready to act now. AI already delivers measurable value in B2B marketing environments. Predictive analytics helps companies achieve
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B2B Account-Based Marketing – Digital Tools for Superior Targeting 0
- B2B
- February 1, 2023
MAXIMIZE YOUR BUDGET WITH SUPERIOR B2B ACCOUNT-BASED MARKETING How Account-Based Marketing (ABM) Helps B2B Businesses Generate Qualified Lead$ The purpose of B2B account-based marketing is to generate qualified leads, often the greatest challenge that companies encounter. Between all of the sales calls, e-mails, and networking, the task of finding interested buyers can become both
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3 Marketing Takeaways with Dream Factory COO, Jim Londeree 0
- B2B Strategy, From the COO
- March 30, 2020
The benefits of using SharpSpring to help clients form an inbound marketing strategy Marketing automation refers to software platforms that help businesses automate their marketing and sales engagement processes to generate more leads, convert those leads to sales, and optimize ROI. Many marketing departments automate common tasks such as: emails, social media posting and sometimes
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Maximize Your Tradeshow Social Media Posts 0
- Marketing Tips, B2B, B2B Strategy, Lead Generation
- May 20, 2019
Best practices for exhibitors to boost engagement Tradeshow season is a fun and exciting time for your team—especially for networking and engaging with customers or potential leads. But don’t stop there: tradeshow events extend to social media, too, and you won’t want to miss out on the conversation. Read on to learn how your company’s
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What is GDPR Compliance (And What is Dream Factory Doing About It)?0
- In the News
- May 22, 2018
Your Quick Guide to Complying with General Data Protection Regulation The EU’s latest update to General Data Protection Regulation (GDPR) compliance goes live May 25th, and for those who do international business, this can lead to a lot of questions: “Do I need to worry about GDPR? What does GDPR entail? What steps do
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