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Better B2B Content Marketing – Beyond “Best Practices”

7 tips to create a better B2B content marketing strategy Is your B2B strategy driving the kind of results you are looking for? Statistics show that most marketers in the B2B sector either do not know how to approach B2B content marketing or are not confident in their overall content… Read more

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3 Marketing Takeaways with Dream Factory COO, Jim Londeree

The benefits of using SharpSpring to help clients form an inbound marketing strategy Marketing automation refers to software platforms that help businesses automate their marketing and sales engagement processes to generate more leads, convert those leads to sales, and optimize ROI. Many marketing departments automate common tasks such as: emails,… Read more


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Reflections on Content Marketing in 2019

Words from Dream Factory’s CEO, Paulo Cigagna   As we enter 2019, I want to talk a little bit on our company blog about what I believe it will be the next challenge in marketing for most of the companies in the United States. Dream Factory was founded in 1999,… Read more